Past Issues
Demand Forecasting Special- December-17, 2022
Contents
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8
Adapting to the Evolving Retail Marketing Space 08 Creating Convenient Customer Experiences in Retail
Derek Gaskins, Chief Marketing Officer, Yesway
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18
From Prediction to Foreseeing and Shaping the Future: The Required Evolutions in Machine Learning
Sunando Das, CMI Director, Predictive Marketing and Retail Analytics, Unilever
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20
Empowering the Retail Paradigm
Jason Williams, VP of Engineering, DICK’S Sporting Goods
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22
Impact of Digital Transformation in Retail Space
Robert Sjostrom, President Global Operational, Essity
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24
Grabbing Customer Attention in the Evolving Retail Space
Patrick Osborne, Manager, Customer & Marketing Analytics, QVC
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26
Securing E-Commerce in the Retail Industry
Ken Collins, Sr. Director – Information Security, Sunbelt Rentals
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28
Enhancing POS Experience for Employee and Customer is the key to Success
Christopher Davis, Chief Information Officer, The Tile Shop
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30
Fortifying the Retail Pardigm Amidst Uncertainities
Vlad Yakubson, Head of Retail, Retail Apparel Group