The Significant Advances in the Packing Industry
Retail Tech Insights | Saturday, November 13, 2021
Since the outbreak of the Covid-19 epidemic, the volume of packing materials has increased significantly
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FREMONT, CA: The worldwide packaging sector is investing more heavily in intelligent automation and environmentally friendly solutions, tailoring its offers to various end-use verticals.
With increased sales of consumer devices and a commitment to zero plastic waste, innovations such as 3D printing, automated processes, and circular economies will receive brand and consumer attention through 2021 and beyond. Several notable developments in the packing industry include the following:
Attention Is Drawn to Augmented Reality: Numerous consumer product businesses, such as Coca Cola and Pizza Hut, have incorporated augmented reality technologies into their package styles. This initiative is primarily focused on increasing consumer interaction.
For example, Pizza Hut introduced a limited-edition augmented reality carton that enabled users to play games using QR codes. Coca-Cola released drinking cups for use in White Castle locations, intending to increase brand exposure using augmented reality.
Flexible Packaging Formats Gain Adherence: Digitalization of packaging operations in smart retail is a significant factor influencing packaging formats. Flexible packaging enables retailers to automate various processes, including intelligent labeling, RFID labels, and smart tags. Consumers' growing emphasis on sustainable purchases is also critical to adopting flexible materials as primary packaging.
For example, in April 2021, UFlex developed and revealed a novel laminate structure for food goods based on BOPP film. Additionally, the company introduced a 40-gsm LDPE, paper, and foil structure for pharmaceutical packaging applications. The product enables the cross-linking of coatings and inks, increasing their resistance to abrasion and chemicals while emitting no greenhouse gases. Repositioning in the retail space, notably for the FMCG sector, will stimulate production to extend the shelf life of products.
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Cybersecurity in the Packing Industry: With the increasing adoption of Industry 4.0 connectivity, the packing industry is now vulnerable to hackers and other harmful actors due to the sector's growing usage of IIoT. Businesses are attempting to adhere carefully to best practices while eradicating operational and information technology compartmentalization.
Firewalls between systems and manufacturing and processing facilities are becoming a more prevalent choice. Analytics' importance in operations such as warehouse management will also create the potential for cybersecurity products, which will help limit the likelihood of interruption.
AI to Complement Automation: Automation of packing operations has become more critical than ever in the aftermath of the Covid-19 outbreak. Increased emphasis on user health and safety and advancements in blockchain technology's benefits for quality control, productivity, and downtime contribute to the rapid use of automation technology.
Investments in artificial intelligence and analytics by startups and mid-sized businesses will be critical in pushing improvements in operations such as direct to consumer ecommerce and government attempts to distribute the vaccination. Additionally, artificial intelligence will increase return on invested capital (ROIC) by enabling predictive maintenance and the production of package format prototypes without human intervention.
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