Using a motion and touch-based interface, a shopper can mix and match multiple clothes, hats, shoes, and others to finish the perfect look in no time.

FREMONT, CA: Artificial intelligence can act as a bonus for retail businesses that capture and store consumer data. Artificial Intelligence (AI) can draw concrete lessons from a vast amount of data and help firms build customized shopping experiences through highly organized webshops, smart in-store bots, and online chatbots. Below is how AI is improving the shopping environment for shoppers.

Virtual Trial Rooms for Quick Decision Making

When looking for a new dress or clothes, trying out various choices can be challenging and time-consuming. With the aid of simulated trial rooms fitted with digital mirrors, consumers can try their clothes without changing them again and again. Using a motion and touch-based interface, a shopper can mix and match multiple clothes, hats, shoes, and others to finish the perfect look in no time. Virtual mirrors will make it easy for cosmetic firms and beauty retailers to depict how a lipstick color or makeup will look on actual skin without requiring customers to wear the product.

Robotic/ Digital Assistance Will Becomes a Reality

Using AI, smart analytics, and natural language processing technologies, retail stores will give consumers the ability to get immediate help in stores. By positioning robotics and touch screens, shops can help shoppers identify products, find answers to their questions, and determine if a product can make their lives simpler.

With the support of AI-driven customer care providers, stores will reduce their labor costs and offer 24×7 assistance to consumers. Not only will it increase the quality of customer support, but it will undoubtedly draw more customers to the store.

Behavioral Analytics Powered by AI-Supported Surveillance

Using state-of-the-art security devices powered by AI and computer vision technology, retailers can monitor and research consumer activity in stores. This aspect would help them appreciate the degree of interaction with the new store configuration and improve operations for improved engagement and sales. Video analytics will also boost in-store security and reduce the chances of burglary. With AI aid, security video can be tracked in real-time, and warnings can be submitted to management and shop owners for immediate action.