Helpful Crowd Launches Lightspeed eCom Integration
Retail Tech Insights | Monday, August 16, 2021
HelpfulCrowd recently released an app store integration with Light speed eCom that will streamline consumer product reviews' collection and real estate.
FREMONT, CA: Helpful Crowd has recently released an app store integration with Light speed eCom that will streamline consumer product evaluations' collection and real estate throughout Light speed eCom stores.
HelpfulCrowd is an add-on for Lightspeed eCom's consumer product review platform that gathers reviews immediately after purchase and displays them on Lightspeed eCom's storefront and with additional HelpfulCrowds display materials. By automatically gathering a higher proportion of verified customer reviews, increasing the list of customer review touchpoints, and offering multiple powerful tools to increase reach and develop trust through remarketing through social channels such as Facebook and Twitter, the HelpfulCrowd solution enables retailers to establish trust faster and lower purchase barriers.
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A configurable request is sent to the customer for every Lightspeed eCom store sale, asking for feedback on their product experience. This feedback is then presented on the Lightspeed eCom store automatically. The Lightspeed eCom review resources are enhanced by HelpfulCrowd with various intriguing new display widgets, including a sticky sidebar widget and a full review journal. These widgets can display customer-submitted video and photo review media to provide visitors with more interesting trust-building content. Organizations may expand their reach and attract more organic traffic by using HelpfulCrowds' unique range of effective marketing options, like social sharing. Businesses may also use HelpfulCrowd's loyalty and cross-marketing features to develop long-term, mutually beneficial customer connections and enhance basket size and purchase velocity.
HelpfulCrowd CEO Zuzana Stewart discussed how important this collaboration will be for Lightspeed eCom firms and how it will help them reach new heights.
"The combined solution of the Lightspeed eCom review feature and HelpfulCrowd is the first of its kind," she said. "Companies will now for the first time be able to automatically collect reviews after purchase and have the tools to share more engaging review content using the HelpfulCrowd display assets with real video and photos from customers using the products in action. HelpfulCrowd essentially turbo-charges the Lightspeed eCom review feature to make it even more powerful, the first integration of its kind on the App marketplace."
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