Contactless Payment Trends in the Retail Industry
Retail Tech Insights | Friday, April 23, 2021
Contactless payments are transforming commerce to provide the right payment mix for their customers and applications
FREMONT, CA: According to recent research, consumers formed new preferences for payment means that doesn’t make them touch card readers, manually key PINs, touch device screens, or even exit their vehicles. As a result, contactless payments are evolving. Contactless payment methods have been booming. Innovative retailers use frictionless payment methods that revamp the consumer experience and create new possibilities for quicker and safer commerce. Here is what the future has in store for contactless payments.
Swipes and Wallets
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According to a recent survey, Tap-and-go card payments grew twice as fast as non-contactless transactions globally and 2.5 times faster between March 2019 and 2020. The payment trend hasn’t gone unnoticed by other financial services leaders. Visa is investing in the shift by releasing a tap-to-phone function for smartphones to enable merchants and micro-businesses to turn their phones into contactless POS terminals.
Facial ID and Biometrics
Retailers have turned to contactless payments to accelerate their ordering process while guarding their customers against COVID. Functioning with PopID and Datacap Systems, retailers use kiosks enabled with facial ID technology to help customers easily pay and redeem loyalty points across their locations.
In-Car Payment Options
Soon people may be making more payments in their car, with the car. In-vehicle payments will reach $86 billion in 2025, up from $543 million in 2020. Payment collaboration between Visa and Honda and forecasted increasing integration of voice assistants in vehicles will scale adoption of in-car payments. The novelty factor remains with most in-car payments going towards fueling and electric vehicle recharging.
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