September 2020retailtechinsights.com6EditorialRetailers face major challenges across the globe due to a turbulent economic landscape, increasing retail channels, and an increasingly demanding customer base. However, the real challenge lies in drawing valuable insight from the overwhelming amount of data collected from online and offline channels. Consequently, retailers are relying on smart data-driven analytics solutions to outcompete the global competition. Therefore, it is no surprise that the retail analytics market is expected to reach USD 15.03 billion by 2025, at a CAGR of 19 percent.Analytics solutions that leverage customer-centric models are helping retailers offer a seamless omnichannel experience to customers. This also allows retailers to bridge the gap between in-store and online shopping platforms. Another critical trend impacting growth in the retail industry is service and product personalization. It is set to take center stage as customer needs and demands are expected to meet an all-time high in 2020. Predictive analytics also finds several applications in scenarios where retailers need to look into historical facts and make predictions on future events. Finally, dynamic pricing models based on analytics help companies drive demand, improve customer satisfaction and loyalty.In this edition of Retail CIO Outlook, we bring you the story of some of the most successful analytics solution providers that deliver the best outcomes for their clients. This edition also offers a combination of thought leadership from subject matter experts with real-life stories on fostering robust partnerships and exclusive insights from CIOs and CXOs. We hope this edition will provide you with the right assistance in choosing the cloud solution providers according to your requirements.Let us know your thoughts!Analytics: Reshaping the Retail IndustryCopyright © 2020 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof. September - 1 - 2020, Volume 06 - Issue 03 Published by ValleyMedia, Inc. To subscribe to Retail Tech InsightsVisit www.retailtechinsights.comManaging EditorLinda BurnsEditorial StaffAaron SmithJoshua ThomasLisa DebraDerrick JohnJohn JamesSteven RichardVisualizerMark WilliamsEmail: editor@retailtechinsights.comsales@retailtechinsights.commarketing@retailtechinsights.com*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staffLinda BurnsManaging Editoreditor@retailtechinsights.com
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